Q89.
下列書信內容屬何種函件？"It gives us great pleasure to introduce to you our latest bedding series. This latest series has been designed by our award-winning team keeping in mind comfort, style, and quality. You can visit our website at www.greatbedding.com to see for yourself the wide range we are offering."
國貿業務 · 乙級 · 貿易函電 · Q89
難易度分析
2 / 5
此題屬於商務英文術語的基礎應用，要求考生能正確區分不同類型的貿易函電。由於選項之間存在定義相近的干擾項，需精準掌握各類函件的核心功能特徵才能做出正確判斷。
正確答案：④sales
④ sales:Sales Letter（推銷函）旨在向潛在客戶介紹新產品或服務，強調產品優勢（如得獎設計、舒適、時尚、品質），並引導對方進一步了解（如瀏覽網站）。此書信完全符合推銷函的特徵。
錯誤選項解析
- ① offer:Offer（報價函）需包含具體的交易條件，如品名、數量、價格、付款方式及交貨期限等明確條款。此書信僅為產品介紹，未載明任何具體報價或交易條件，故不構成報價。
- ② acknowledgement:Acknowledgement（確認函）用於確認已收到對方的來信、訂單或文件，通常會提及「已收到貴方來函/訂單」等用語。此書信並無確認收件的意圖，而是主動介紹產品。
- ③ enquiry:Enquiry（詢價函）是買方向賣方詢問產品資訊、價格或交易條件的函件。此書信是賣方主動向潛在客戶推銷產品，立場與詢價函相反。
Learning Tip
"在貿易函電題型中，需嚴格區分推銷函（Sales Letter）與報價函（Offer）：前者僅為產品宣傳與介紹，不具法律約束力；後者則包含具體交易條件，一經對方接受即成立契約。常見陷阱是將含有產品介紹內容的信件誤判為報價函，關鍵判斷標準在於是否載明價格、數量、交貨條件等具體交易條款。"
學員答題分佈
①offer0%
②acknowledgement0%
③enquiry0%
④sales0%
此答題分佈是根據學員在 LongePass 模擬考等實際作答紀錄計算而成。與考友分享這道歷屆試題與詳細解析！
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